Athletic Apparel Brand Extends Additional Perks to Active Duty Military, Veterans and First Responders

HYLETE, a community built, backed, and driven athletic apparel brand, is extending its perks for military personnel, veterans and first responders, collectively referred to as the HYLETE Service League, in recognition of Military Appreciation Month. Since its founding in 2012, HYLETE has proudly supported active duty military, veterans and first responders year-round through its Service League and Military Morale programs.

During the month of May, all HYLETE Service League members are eligible to receive an additional 10% off of their already exclusive Service League pricing with the code SL10. The Service League was created to show appreciation for those who utilize their personal fitness to ensure the safety of others, by providing high quality performance apparel and gear at an exclusive price. Currently, over 22,000 Service League members in HYLETE's network receive a discount of 40% off retail value on all HYLETE orders.

HYLETE will also double the number of care packages sent out in May as part of its ongoing Military Morale program. The program outfits military troops, companies, squadrons and platoons in HYLETE apparel to help boost morale of deployed service men and women. This year’s packages will also be extended to military spouses who support our military men and women, families and communities.

“Since day one, we’ve believed in supporting those who serve by giving them exclusive discounts on premium athletic apparel,” said HYLETE VP of Marketing, Jamie Wardlow. “We created the HYLETE Service League as a small sign of our appreciation, and in recognition of the efforts made by dedicated service members who train to keep us safe.”

For more information on both recognition programs and to sign up to take advantage of the exclusive offers, visit: www.hylete.com/service-league and www.hylete.com/service-morale.

About HYLETE

HYLETE, a direct-to-consumer fitness training apparel brand that is community built, backed, and driven, was founded in 2012 on the core belief that quality athletic apparel does not need to be overpriced. The company offers an extensive line of men's and women's fitness apparel, backpacks, and the first HYLETE cross-training shoe introduced in 2018. Built for performance, each detail of every design has a purpose. HYLETE products are made to withstand intense training sessions and also offer comfort outside of the gym. HYLETE is committed to enhancing the health and well-being of its dedicated community, the HYLETE Nation.