Pebblebrook Hotel Trust and Margaritaville Holdings Announce First Margaritaville Island Resort On the West Coast

7/15/19

BETHESDA, Md.--(BUSINESS WIRE)--Pebblebrook Hotel Trust (NYSE: PEB) and Margaritaville Holdings today announced the global lifestyle brand’s first west coast resort in San Diego, California. The Margaritaville Island Resort San Diego is expected to open in 2020.

Located on the 44-acre Vacation Island in Mission Bay, just 10 minutes from downtown San Diego, the site of the resort is currently home to Paradise Point Resort & Spa. Following extensive renovations and conversion of the existing property estimated at approximately $35 million, the Margaritaville Island Resort San Diego will feature 462 casita-style single-story guestrooms with a ‘casual-luxe’ design and stunning waterfront views with a mile of beachfront overlooking the marina and Mission Bay, signature Margaritaville food & beverage concepts and new recreational activities and family-friendly amenities. Adding to the impressive 80,000 square feet of meeting space, marina, spa, tennis courts and fitness center, the property’s five pools and public spaces will be updated to reflect Margaritaville’s “no worries” lifestyle. Davidson Hotels & Resorts will operate the property as Paradise Point Resort & Spa until the hotel is reflagged and will continue to manage the property following the completion of the renovation and rebranding program.

“We are excited to announce this exciting affiliation with Margaritaville at our Paradise Point Resort & Spa,” said Jon E. Bortz, Chairman, President and Chief Executive Officer of Pebblebrook Hotel Trust. “Our island resort offers a unique San Diego beach experience in a secluded, yet centrally situated location to nearby downtown San Diego, SeaWorld, Balboa Park, Seaport Village and other top attractions. Following an extensive evaluation of numerous alternatives, we selected Margaritaville because we believe it is the perfect fit for our San Diego Paradise Point Resort & Spa. The Margaritaville lifestyle brand is synonymous with fun and escapism, as is our property, and we expect a dramatic improvement in financial performance of Paradise Point upon reflagging, consistent with other Margaritaville branded resorts. This marks Margaritaville's first west coast property, which will allow our resort to target the loyal west coast followers of the growing globally recognized Margaritaville brand.”

“Margaritaville is about relaxation, fun, great food, entertainment and creating memorable experiences,” said John Cohlan, Chief Executive Officer of Margaritaville. “We look forward to sharing our way of life with visitors to this unique island paradise in San Diego.”

Pebblebrook Hotel Trust acquired Paradise Point Resort & Spa in 2018. Pebblebrook will assist with the transition along with the resort’s current management company, Davidson Hotels & Resorts.

About Margaritaville

Margaritaville is a global lifestyle brand inspired by the lyrics and lifestyle of singer, songwriter and best-selling author Jimmy Buffett, whose songs evoke a passion for tropical escape and relaxation.

Margaritaville features 18 lodging locations and 24 additional projects in the pipeline with nearly half under construction, two gaming properties and over 60 food and beverage venues including signature concepts such as Margaritaville Restaurant, award-winning JWB Prime Steak and Seafood, 5 o’Clock Somewhere Bar & Grill and LandShark Bar & Grill. More than 20 million travelers every year change their latitude and attitude with a visit to a Margaritaville resort, residential real estate destination, vacation club, vacation home rental or restaurant.

Consumers can also escape everyday through a collection of Margaritaville lifestyle products including apparel, footwear, frozen concoction makers, home décor, a satellite radio station and more. Additionally, the brand’s food, beverage and spirits lines – including Margaritaville tequilas, rums, LandShark Lager and a new bestselling cookbook – deliver authentic, tropical escapism to fans around the world. Margaritaville, a state of mind since 1977.

About Pebblebrook Hotel Trust

Pebblebrook Hotel Trust (NYSE: PEB) is a publicly traded real estate investment trust (“REIT”) and the largest owner of urban and resort lifestyle hotels in the United States. The Company owns 60 hotels, totaling approximately 14,500 guest rooms across 16 urban and resort markets with a focus on the west coast gateway cities. For more information, visit www.pebblebrookhotels.com and follow us at @PebblebrookPEB.

About Davidson Hotels & Resorts

Davidson Hotels & Resorts is an award-winning, full-service hotel management company providing management, development/renovation, acquisition, consulting and accounting expertise for the hospitality industry. Amassing one of the purest full-service hotel portfolios in the industry, Davidson, along with its lifestyle and luxury operating division, Pivot Hotels & Resorts, specializes in independent and branded assets in the upper-upscale to near-luxury segments including 45 hotels, over 13,000 rooms and over 1.5 million square feet of meeting space across the United States. A trusted partner and preferred operator of Margaritaville, Marriott, Hilton and Hyatt, Davidson delivers hospitality and creates value for owners with every single hotel. More information can be found at www.davidsonhotels.com.

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